IMARISE
Conversion API (CAPI)
Services

Conversion API (CAPI)

Send purchase data server-side — so iOS and ad blockers do not blind your Meta reporting.

Overview

Browser pixels miss data. Conversion API (CAPI) sends events from your server to Meta (and similar setups elsewhere) for better attribution and optimization.

We implement alongside your pixel, deduplicate events properly, and monitor event match quality — not a set-and-forforget script.

What You Get
Server-side events for purchases and key funnel steps
Deduplication with browser pixel — no double counting
Event match quality monitoring and improvement tips
Documentation for your dev team to maintain

Ready to get started with Conversion API (CAPI)?

Tell us about your brand and we'll show you how conversion api (capi) fits into a profitable growth plan.

← Back to Analytics & Tracking

Free ecommerce audit — no pitch