IMARISE

312% Revenue Growth in 8 Months

Luxe Thread · Fashion

+312%

Revenue Growth

5.2x

ROAS

+89%

Repeat Rate

-28%

CAC Reduction

Revenue Growth

Client Overview

Luxe Thread partnered with IMARISE to reverse declining D2C growth and scale profitably across channels.

Challenges

  • Stagnant D2C revenue
  • Low repeat purchase rate
  • Underperforming marketplace listings

Strategy

  1. 1Rebuilt Shopify storefront with mobile-first CRO
  2. 2Launched retention flows increasing repeat rate by 42%
  3. 3Optimized Amazon and Myntra listings with A+ content
  4. 4Scaled Meta prospecting with UGC creative testing

Results

  • Revenue grew 312% in 8 months
  • Repeat purchase rate increased from 18% to 34%
  • Marketplace revenue became 45% of total sales
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